The Purposeful Strategist, a podcast from Menkus & Associates in partnership with Norman Broadbent, shares conversations with CEOs on how they translate organisational purpose into bold strategy, real impact, and lasting results.
How do you build one of the UK’s largest personal injury firms in a market often overlooked or misunderstood? In this episode, James Maxey, Founder and CEO of Express Solicitors, shares how he scaled the business from a one-person practice with just 22 clients into a national firm with more than 900 employees and around 45,000 live claims.
James reflects on his decision to step away from a conventional legal career path to build something of his own, and how Express Solicitors developed a strategy focused on managing as much of the client journey in-house as possible. This approach, he explains, has enabled the firm to maintain quality, increase speed, and respond effectively to regulatory change, while continuing to serve clients across a broad range of personal injury cases.
Looking ahead, James discusses succession planning, the introduction of private equity, and the next phase of growth for the business. He also highlights the importance of training in building capability at scale, how the firm approaches service and pricing in a complex legal landscape, and why - despite the challenges - his advice to aspiring founders remains straightforward: take the leap and build.