Feb. 25, 2026
By Kevin Davidson
Norman Broadbent Plc is pleased to announce the acquisition of Society Ltd, a global provider of executive search and related advisory services and a certified B Corporation.
Founded 15 years ago, Society has established a strong reputation for placing Board and senior executive leaders across Education (Schools & Higher Education), Not-for-Profit and Travel & Hospitality sectors. The business operates in governance-intensive markets where demand for high-calibre executive and non-executive leadership continues to grow.
This acquisition represents a deliberate and disciplined step in Norman Broadbent’s long-term growth strategy. Society’s expertise in Education and Not-for-Profit aligns closely with our Board practice, particularly in sectors characterised by increasing regulatory scrutiny, governance expectations and board diversity requirements.
In addition, Society’s established presence in Travel & Hospitality enhances our Consumer Markets offering and creates natural connectivity with our growing Aviation practice.
Society is B Corp certified, reflecting a strong commitment to Equity, Diversity and Inclusion, responsible governance and purpose-led business – principles that align closely with our own values as a firm.
Kevin Davidson, CEO of Norman Broadbent, commented:
“We are delighted to welcome Simon and the Society team to Norman Broadbent. Society brings deep sector expertise in governance-intensive markets that align strongly with our long-term growth strategy. Just as importantly, we share a strong cultural alignment and a belief in purpose-led business, with ethical leadership at the core. We look forward to building on Society’s established reputation and scaling together with clarity and ambition.”
Simon Lucas, Co-Founder and CEO of Society, added:
“This is an exciting and significant milestone in Society’s journey. Over the past 14 years we have built a strong presence in Education, Not-for-Profit and Travel & Hospitality, and we are proud of the team and client partnerships that have shaped that progress. Becoming part of the Norman Broadbent Group gives us the opportunity to scale our work, broaden our reach and deepen our impact, while staying true to the purpose-led approach that defines who we are.”
For the medium term, Society will operate under its established brand as ‘Society – A Norman Broadbent Company’, combining its sector expertise with the strength and reach of the wider Group.
The acquisition strengthens Norman Broadbent’s capability across complementary sectors and supports our continued focus on creating long-term commercial opportunity.
For further information, please contact Kevin Davidson, CEO, Norman Broadbent.